Sponsor comparison
Function Health vs Incogni
Newsletter sponsorship activity, audience reach, and ad formats — side by side.
Sponsorship breakdown
Health & Sports
Privacy
Two Percent with Michael Easter
10K subscribers
1440
600K subscribers
10K subs
600K subs
Function Health offers 5x more testing than typical blood work. Your Function re…
January 2025
July 2023
Ad copy examples
Function Health
Function Health offers 5x more testing than typical blood work. Your Function results are reviewed by a clinician, but I recommend two things: work with your doctor to analyze your results and read this post to understand the upsides and downsides of direct-to-consumer blood work in the absence of symptoms. Use this link to learn more about Function and to skip the waiting list.
Incogni
No ad copy available
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