Sponsor comparison
Roku Ads Manager vs TLDR Advertise
Newsletter sponsorship activity, audience reach, and ad formats — side by side.
Sponsorship breakdown
Advertising
Advertising
This Week in Social Media (TWISM)
58K subscribers
TLDR Founders
150K subscribers
58K subs
150K subs
Shoppers are adding to cart for the holidays. Peak streaming time continues afte…
The top 25% of newsletter ads get 4x higher CTRs. We analyzed 400+ TLDR campaign…
December 2025
April 2026
Ad copy examples
Roku Ads Manager
Shoppers are adding to cart for the holidays. Peak streaming time continues after Black Friday on Roku, with the weekend after Thanksgiving and the weeks leading up to Christmas seeing record hours of viewing. Roku Ads Manager makes it simple to launch last-minute campaigns targeting viewers who are ready to shop during the holidays. Use first-party audience insights, segment by demographics, and advertise next to the premium ad-supported content your customers are streaming this holiday season. Read the guide to get your CTV campaign live in time for the holiday rush. Learn more.
TLDR Advertise
The top 25% of newsletter ads get 4x higher CTRs. We analyzed 400+ TLDR campaigns to find out why. Ads that lead with the payoff actually underperform. See what the top performers do instead.
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