Sponsor comparison
Alex Mill vs Merit
Newsletter sponsorship activity, audience reach, and ad formats — side by side.
Sponsorship breakdown
Consumer Goods
E-commerce
Plant Based
15K subscribers
The Newsette
400K subscribers
15K subs
400K subs
Rose Anderson, Brand Director at Alex Mill, promotes the Alex Mill hand-painted …
Merit have had clean lipsticks in their lineups for a while, and really lean int…
June 2026
October 2025
Ad copy examples
Alex Mill
Rose Anderson, Brand Director at Alex Mill, promotes the Alex Mill hand-painted monogram tote as a favorite travel item, indicating a clear self-promotion of her employer's product.
Merit
Merit have had clean lipsticks in their lineups for a while, and really lean into aesthetic packaging if that's your vibe
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