Sponsor comparison

SoFi vs Masterworks

Newsletter sponsorship activity, audience reach, and ad formats — side by side.

SoFi

sofi.com

VS

Masterworks

www.masterworks.com

Sponsorship breakdown

Category
SoFi
Masterworks
Industry

FinTech

Investing

Newsletter

Morning Brew

2.4M subscribers

Abnormal Returns

100K subscribers

Audience reach

2.4M subs

100K subs

Ad format
Brand Sponsorship

Safeguard your crypto. Interested in crypto, but want a secure platform? Meet So…

Newsletter Sponsor
Last recorded

February 2026

December 2020

Ad copy examples

SoFi

Safeguard your crypto. Interested in crypto, but want a secure platform? Meet SoFi, the first national chartered bank where retail customers can buy, sell, and hold 25+ cryptocurrencies with the safeguards of a bank. Access cryptocurrencies like Bitcoin, Ethereum, Solana, and more on a federally regulated platform—all in the same app where you manage the rest of your finances. Want a $10 bonus? Just open a SoFi Crypto account, make a qualifying crypto purchase of $10 or more by 2/7/26 with funds from your SoFi Checking and Savings account, and get $10 in Stablecoin for more SoFi Crypto trades (terms apply).

Masterworks

No ad copy available

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