Sponsor comparison

Omni Lab vs Penname

Newsletter sponsorship activity, audience reach, and ad formats — side by side.

Omni Lab

omnilabconsulting.com

VS

Penname

penname.co

Sponsorship breakdown

Category
Omni Lab
Penname
Industry

Marketing

SaaS

Newsletter

MKT1 Newsletter by Kramer

50K subscribers

Lenny's Newsletter

80K subscribers

Audience reach

50K subs

80K subs

Ad format
Sponsored Content

Omni Lab helps growth-stage startups scale their paid media & demand gen strateg…

Newsletter Ad

Modern identity platform for B2B SaaS, free up to 1 million MAUs

Last recorded

February 2025

January 2026

Ad copy examples

Omni Lab

Omni Lab helps growth-stage startups scale their paid media & demand gen strategy. They focus on building a full-funnel strategy across ad channels, while helping you with ad creative and tracking to drive opportunities and revenue.

Penname

Modern identity platform for B2B SaaS, free up to 1 million MAUs

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