Getting started
Follow these steps to go from signup to your first warm outreach — using real sponsorship data.
10 min readStep one
Sign up at app.sponsorgap.com — no credit card needed. Your 7-day trial gives you full access to everything.
Step two
Go to the Sponsors tab and search by industry, keyword, or audience size. Look for brands that are actively sponsoring newsletters similar to yours.
Step three
Open any sponsor profile to see their full history — which newsletters they've sponsored, how often, and at what audience size. This tells you exactly how to position your pitch.
Step four
Get the contact email directly from the sponsor profile. Write a short, specific pitch — reference their existing sponsorships, mention your audience size and niche overlap, and include your rate card or media kit.
Step five
Add every brand you've pitched to the Outreach Pipeline. Move them through stages — Contacted → Replied → Negotiating → Closed — so you always know what needs a follow-up.
Step six
Turn on competitor monitoring to get notified when new brands sponsor newsletters in your niche. These are warm leads — the budget is active and the brand is already buying.
What's next
Once you've landed your first sponsor, explore these features to scale your pipeline.
Questions? We're here.
hi@sponsorgap.com