Sponsor comparison

Violet Grey vs AERIN

Newsletter sponsorship activity, audience reach, and ad formats — side by side.

Violet Grey

violetgrey.com

VS

AERIN

aerin.com

Sponsorship breakdown

Category
Violet Grey
AERIN
Industry

Consumer Goods

Consumer Goods

Newsletter

Night Shade

20K subscribers

Earl Earl by Laurel Pantin

24K subscribers

Audience reach

20K subs

24K subs

Ad format
Affiliate Link

Use code MELANIE15 for 15% off on everything at Violet Grey, including exfoliati…

Brand Partnership

The brand reached out to see if I’d be interested in partnering on the launch of…

Last recorded

April 2026

May 2026

Ad copy examples

Violet Grey

Use code MELANIE15 for 15% off on everything at Violet Grey, including exfoliating pads from Eighth Day and other beauty products.

AERIN

The brand reached out to see if I’d be interested in partnering on the launch of Mediterranean Honeysuckle Soleil. Products include Eau de Parfum ($150/1.7 oz) and Tinted Lip Balm ($42 each). Also collaborated with andSons on a special Mother’s Day gift box ($89).

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Contact details, decision makers, email addresses, and complete sponsorship history for both brands.

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