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"15+ Years of Back-Room Sports Strategy, Now Public." All for athletes and families of athletes. - Business of sports - Recruiting strategy - NIL - Brand building - Business strategy in sports Auience -Parents of serious athletes, 14-18 yo, spend $10k-$100k/yr on sports, want their kids to succeed -Serious HS athletes, 15-19 yo, think D1& up could be their future, would like sports as profession -College athletes, not the stars, really good, could be known, could go pro - Former athletes, ish they heard me when they played, will share content
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