Sponsor comparison
Give Directly vs Montana Knife Company
Newsletter sponsorship activity, audience reach, and ad formats — side by side.
Sponsorship breakdown
Wellness
Wellness
Important, Not Important
10K subscribers
Two Percent
113K subscribers
10K subs
113K subs
Partnership with podcasters to send $1100 to each of 700 families in Rwanda's Bi…
New partner alert: Montana Knife Company. I've been carrying MKC knives into the…
December 2025
December 2025
Ad copy examples
Give Directly
Partnership with podcasters to send $1100 to each of 700 families in Rwanda's Bikara region, with donation matching and special community link
Montana Knife Company
New partner alert: Montana Knife Company. I've been carrying MKC knives into the wilderness for a few years. They're bombproof, razor sharp out of the box, and made in Montana. My everyday carry: The Mini Speedgoat 2.0. Check them out here and mention you heard about MKC from Two Percent.
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