Sponsor comparison

Soma vs GAP

Newsletter sponsorship activity, audience reach, and ad formats — side by side.

Soma

soma.com

VS

GAP

gap.com

Sponsorship breakdown

Category
Soma
GAP
Industry

Retail

Consumer Goods

Newsletter

theSkimm

500K subscribers

The Strategist

1000K subscribers

Audience reach

500K subs

1000K subs

Ad format
Affiliate Partnership

$30 BRAS

Affiliate Link

Product mentioned with an affiliate link indicator (*).

Last recorded

November 2026

May 2026

Ad copy examples

Soma

$30 BRAS

GAP

Product mentioned with an affiliate link indicator (*).

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