Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated August 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Sports
177 placements·94 brands·+16% MoM
#2Health & Fitness
124 placements·82 brands·+16% MoM
#3Entertainment
110 placements·66 brands·-13% MoM
#4Finance
92 placements·45 brands·+10% MoM
#5Lifestyle
59 placements·44 brands·+23% MoM
#6Automotive
53 placements·31 brands·+26% MoM
#7Mental Health
51 placements·28 brands·-2% MoM
#8Technology
47 placements·32 brands·-22% MoM
#9Media
32 placements·29 brands·-29% MoM
#10Business
30 placements·16 brands·-3% MoM
#11Education
28 placements·13 brands·+115% MoM
#12Travel
27 placements·20 brands·+8% MoM
#13Artificial Intelligence
8 placements·4 brands·±0% MoM
#14E-Commerce
8 placements·8 brands·+100% MoM
#15Pets
3 placements·3 brands·-70% MoM
#16Marketing
2 placements·2 brands·-75% MoM
#17Environment
1 placements·1 brands·-80% MoM
#18Cryptocurrency
1 placements·1 brands
#19Real Estate
1 placements·1 brands·-75% MoM
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