Industry analysis

Top spending industries

Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.

Updated August 2026

19
industries tracked
22.1%
top share
30d
window

Market share

Industries ranked by ad volume

Newsletter ad placements by industry — last 30 days. Bars show share of total market.

#1
Sports
201 placements·101 brands·+618% MoM
#2
Health & Fitness
142 placements·90 brands·+468% MoM
#3
Entertainment
118 placements·62 brands·+69% MoM
#4
Finance
85 placements·37 brands·-50% MoM
#5
Technology
69 placements·34 brands·-30% MoM
#6
Automotive
64 placements·37 brands·+39% MoM
#7
Lifestyle
45 placements·33 brands·+36% MoM
#8
Mental Health
41 placements·27 brands·+32% MoM
#9
Media
38 placements·28 brands·-24% MoM
#10
Business
30 placements·18 brands·-30% MoM
#11
Travel
22 placements·15 brands·+57% MoM
#12
Education
17 placements·11 brands·+42% MoM
#13
E-Commerce
12 placements·10 brands·±0% MoM
#14
Artificial Intelligence
7 placements·4 brands·-74% MoM
#15
Pets
7 placements·5 brands·±0% MoM
#16
Environment
5 placements·3 brands
#17
Marketing
3 placements·2 brands·-83% MoM
#18
Parenting
2 placements·2 brands·-50% MoM
#19
Real Estate
2 placements·2 brands·-87% MoM

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