Industry analysis

Top spending industries

Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.

Updated September 2026

20
industries tracked
21.3%
top share
30d
window

Market share

Industries ranked by ad volume

Newsletter ad placements by industry — last 30 days. Bars show share of total market.

#1
Sports
145 placements·82 brands·-17% MoM
#2
Entertainment
106 placements·60 brands·-18% MoM
#3
Finance
76 placements·44 brands·-12% MoM
#4
Mental Health
52 placements·35 brands·+16% MoM
#5
Lifestyle
47 placements·36 brands·+24% MoM
#6
Health & Fitness
44 placements·33 brands·-70% MoM
#7
Travel
37 placements·24 brands·+23% MoM
#8
Automotive
34 placements·27 brands·-48% MoM
#9
Technology
27 placements·21 brands·-62% MoM
#10
Business
23 placements·13 brands·-21% MoM
#11
Education
23 placements·12 brands·+15% MoM
#12
Artificial Intelligence
19 placements·8 brands·+171% MoM
#13
Media
18 placements·15 brands·-47% MoM
#14
Parenting
15 placements·11 brands
#15
Pets
4 placements·4 brands·-20% MoM
#16
Real Estate
4 placements·4 brands·+300% MoM
#17
Financial Services
2 placements·1 brands
#18
Environment
2 placements·1 brands·-60% MoM
#19
B2B SaaS / Auth Infrastructure
1 placements·1 brands
#20
Marketing
1 placements·1 brands·-67% MoM

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