Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated October 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Sports
107 placements·58 brands·+35% MoM
#2Entertainment
46 placements·33 brands·-54% MoM
#3Finance
45 placements·25 brands·+50% MoM
#4Travel
31 placements·16 brands·+15% MoM
#5Automotive
25 placements·23 brands·-36% MoM
#6Health & Fitness
21 placements·16 brands·+17% MoM
#7Technology
16 placements·16 brands·-56% MoM
#8Mental Health
16 placements·11 brands·-50% MoM
#9Business
13 placements·8 brands·-28% MoM
#10Lifestyle
13 placements·12 brands·-38% MoM
#11Education
13 placements·9 brands·-7% MoM
#12Marketing
10 placements·4 brands·+400% MoM
#13Media
8 placements·7 brands·+33% MoM
#14Consumer Goods
5 placements·5 brands
#15E-Commerce
3 placements·3 brands·+200% MoM
#16Parenting
3 placements·3 brands·-79% MoM
#17Podcasts
3 placements·3 brands
#18SaaS
2 placements·2 brands
#19Consumer Electronics
2 placements·2 brands
#20B2B SaaS / Auth infrastructure
1 placements·1 brands
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