Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated October 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Technology
290 placements·231 brands·+93% MoM
#2Finance
254 placements·175 brands·+125% MoM
#3Software
213 placements·101 brands·+294% MoM
#4Artificial Intelligence
175 placements·96 brands·+54% MoM
#5Marketing
159 placements·93 brands·+231% MoM
#6SaaS
157 placements·88 brands·±0% MoM
#7Sports
146 placements·87 brands·+24% MoM
#8Health & Fitness
74 placements·58 brands·+155% MoM
#9FinTech
73 placements·45 brands·-15% MoM
#10Travel
69 placements·46 brands·+50% MoM
#11Entertainment
65 placements·51 brands·-37% MoM
#12Health
62 placements·43 brands·+1450% MoM
#13Automotive
53 placements·47 brands·-5% MoM
#14Education
46 placements·39 brands·+92% MoM
#15Food & Beverage
42 placements·22 brands·+40% MoM
#16Cybersecurity
39 placements·28 brands·+11% MoM
#17Business
38 placements·30 brands·+41% MoM
#18Real Estate
35 placements·32 brands·+400% MoM
#19Gaming
34 placements·32 brands·+113% MoM
#20Home & Garden
30 placements·24 brands·+20% MoM
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