Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated August 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Technology
334 placements·244 brands·+70% MoM
#2Sports
253 placements·155 brands·+54% MoM
#3SaaS
186 placements·123 brands·-5% MoM
#4Health & Fitness
172 placements·109 brands·+64% MoM
#5Finance
171 placements·97 brands·-13% MoM
#6FinTech
131 placements·57 brands·-22% MoM
#7Entertainment
127 placements·77 brands·+13% MoM
#8Artificial Intelligence
98 placements·68 brands·-31% MoM
#9Automotive
70 placements·41 brands·+63% MoM
#10Mental Health
50 placements·30 brands·+11% MoM
#11Lifestyle
46 placements·40 brands·-33% MoM
#12Travel
44 placements·32 brands·+33% MoM
#13Investing
40 placements·21 brands·-38% MoM
#14Media
40 placements·33 brands·-32% MoM
#15Marketing
39 placements·27 brands·-37% MoM
#16Education
36 placements·27 brands·+33% MoM
#17Cybersecurity
34 placements·20 brands·+55% MoM
#18Business
31 placements·20 brands·-52% MoM
#19Home & Garden
29 placements·24 brands
#20Food & Beverage
25 placements·25 brands·±0% MoM
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