Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated August 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Sports
313 placements·179 brands·+301% MoM
#2Technology
202 placements·143 brands·-24% MoM
#3SaaS
185 placements·117 brands·-14% MoM
#4Finance
177 placements·102 brands·-28% MoM
#5Health & Fitness
167 placements·108 brands·+188% MoM
#6FinTech
155 placements·65 brands·-12% MoM
#7Entertainment
126 placements·66 brands·+70% MoM
#8Artificial Intelligence
95 placements·65 brands·-42% MoM
#9Automotive
74 placements·46 brands·+51% MoM
#10Marketing
60 placements·43 brands·+43% MoM
#11Lifestyle
59 placements·46 brands·+51% MoM
#12Business
53 placements·38 brands·+13% MoM
#13Investing
53 placements·25 brands·-27% MoM
#14Mental Health
47 placements·30 brands·+47% MoM
#15Media
45 placements·35 brands·-24% MoM
#16Food & Beverage
41 placements·40 brands·+486% MoM
#17Travel
39 placements·30 brands·+39% MoM
#18Software
32 placements·28 brands·-6% MoM
#19Education
32 placements·25 brands·+52% MoM
#20Cybersecurity
29 placements·19 brands·+4% MoM
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