Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated June 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Technology
521 placements·298 brands·-17% MoM
#2Finance
346 placements·193 brands·-47% MoM
#3SaaS
189 placements·124 brands·-23% MoM
#4FinTech
175 placements·61 brands·+14% MoM
#5Artificial Intelligence
167 placements·114 brands·-38% MoM
#6Investing
70 placements·30 brands·-17% MoM
#7Business
60 placements·40 brands·-71% MoM
#8Sports
59 placements·38 brands·-77% MoM
#9Media
48 placements·41 brands·-59% MoM
#10Marketing
41 placements·33 brands·-65% MoM
#11Cybersecurity
34 placements·24 brands·-15% MoM
#12Software
32 placements·29 brands·-22% MoM
#13Travel
31 placements·29 brands·-44% MoM
#14Consumer Goods
31 placements·24 brands·-59% MoM
#15Real Estate
29 placements·19 brands·-52% MoM
#16Gaming
28 placements·28 brands·+87% MoM
#17Health & Fitness
25 placements·22 brands·-50% MoM
#18Developer Tools
24 placements·22 brands·+20% MoM
#19Cloud
22 placements·17 brands·-8% MoM
#20Entrepreneurship
20 placements·18 brands·+43% MoM
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