Industry analysis
Top spending industries
Which industries spend the most on newsletter advertising? Ranked by ad volume, market share, and month-over-month growth.
Updated August 2026
Market share
Industries ranked by ad volume
Newsletter ad placements by industry — last 30 days. Bars show share of total market.
#1Technology
178 placements·149 brands·+456% MoM
#2Gaming
44 placements·44 brands·+63% MoM
#3Sports
36 placements·35 brands·-39% MoM
#4Finance
21 placements·21 brands·+5% MoM
#5Entertainment
15 placements·14 brands·+650% MoM
#6Real Estate
15 placements·14 brands·+36% MoM
#7Education
13 placements·13 brands·+63% MoM
#8Food & Beverage
13 placements·13 brands·-63% MoM
#9Beauty
13 placements·13 brands·+225% MoM
#10Health & Fitness
11 placements·11 brands·-66% MoM
#11Crypto
10 placements·10 brands
#12Software
7 placements·7 brands·-65% MoM
#13Home & Garden
7 placements·7 brands·-68% MoM
#14Marketing
6 placements·6 brands·-60% MoM
#15Automotive
5 placements·5 brands·±0% MoM
#16Lifestyle
4 placements·4 brands·-80% MoM
#17Family
3 placements·3 brands
#18Mental Health
3 placements·3 brands·-25% MoM
#19Fashion
3 placements·3 brands
#20E-commerce
1 placements·1 brands·-50% MoM
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